How to Design Creative & Legal Pins, Shirts and More

How to Design Creative & Legal Pins, Shirts and More

From pins to t-shirts to social media, Destination Imagination (DI) team members, Team Managers, parents, and volunteers all have a role in protecting the Destination Imagination, Inc. logos, name and marks against unauthorized, inconsistent, and unlicensed use.

Before creating any pins, t-shirts or promotional items for digital and/or print, it’s important to follow our organization’s copyright policies.

Please be sure to read through the following policies and download our Trademarks & Logos Cheat Sheet for an illustrative rundown of what is and is not permitted.



Destination Imagination, Inc. does not allow Teams and Individuals to use our logo or brand elements to create any items for resale. However, Teams and Individuals may use the Destination Imagination wordmark (i.e., “Destination Imagination®”) for apparel, digital, and/or print promotional purposes.

Download and review our Trademarks and Logos Cheat Sheet that breaks down the dos and don’ts of using the DI marks.

If you have trademark or copyright questions, please contact [email protected]


Here are some tips and guidelines to help you design the best pin possible.

  1. The most cost-effective type of pin to create is iron stamp soft enamel with epoxy coating. A die will be made to create your pin’s base so it can be plated with a background tone, then filled with color and coated with clear epoxy.
  2. You can choose from three plated coatings for your metal: gold tone, silver tone, and black.
  3. Cleaner/less complex designs work best. When designing your pin, imagine you’re creating an image for a coloring book. Your initial design should be black and white. Once your design is complete, print it out at the size you’d like your pin to be and fill in the white areas with a colored pencil. If the areas are easily filled, your design will work!
  4. Try to keep your design to a maximum of 6-7 colors. If you’re considering glitter, there are lots of options—ask your Pin Vendor what they offer.
  5. Once your design is submitted, give your Pin Vendor the opportunity to make technical adjustments—they are experts and will know what will work best for your design once it goes through production.
  6. Pins should be no larger than 2.5 inches by 2.5 inches.
  7. Pin sets should be no more than six pins.


Teams & Individuals are encouraged to use one of our approved Licensed Pin Vendors for commercially made pins.

  • A list of approved Destination Imagination, Inc. Licensed Pin Vendors is available here. More Licensed Pin Vendors will be added as they are approved. Our vendors are required to adhere to the guidelines published in our Pin Policies Doc and Brand Style Guide.
  • If you have any questions regarding your pin design, we ask that you contact the Licensed Pin Vendor directly.
  • Teams and Individuals are prohibited from infringing on a person’s or company’s intellectual property. Teams and Individuals may work with Licensed Pin Vendors to create appropriate designs that do not violate relevant copyright law. It is the responsibility of the Licensed Pin Vendor to ensure and communicate adherence to copyright laws.
  • Teams and Individuals may also purchase stock pins, available on the open market, for pin trading at Destination Imagination events.